Graphic Communications isn’t just about printing—it’s about how ideas are shared, branded, marketed, and experienced across media. From traditional print to digital platforms, this field sits at the intersection of creativity and technology. Programs in graphic communications equip students with the skills that employers not only in printing companies and suppliers but also in design studios, tech firms, marketing agencies, and media companies value. 

This resource is ideal for:
- College and vocational students exploring careers in graphic arts, printing, design, and media technology.
- Instructors and academic programs seeking up-to-date curriculum support. 
- Industry professionals and corporate partners looking for training or a deeper understanding of the graphic communications ecosystem. 

Whether you’re building student skills, enhancing curriculum, or supporting professional development, Introduction to Graphic Communications delivers value in an accessible, practical format.

Order copies for yourself, your classroom, or your organization directly from our Shopify store: igcbook.myshopify.com

Introduction to Graphic Communication (ISBN 9780692081174) is a foundational work on the art, science, and business of printed graphic communication, recommended for college, vocational, and high school classroom use. Frank Romano has called it “THE textbook for the printing industry.” Customized versions are available upon request.

- Clear foundational concepts  in visual communication and print processes. 
- Up-to-date coverage of current technologies, workflows, and industry trends.
- A hybrid learning experience  that pairs printed content with online videos and tutorials. 
- A printed textbook and access to continuously updated online materials such as videos and tutorials—offering excellent value for a complete learning experience.

For more information about purchasing for your classroom, or general enquiries about the book:

Email: charlotte@pgsf.org
Website: https://www.pgsf.org/contact-us

The book was originally authored by Harvey Levenson, a respected authority in print art, science, and business, and first published in 2007. In 2017, John Parsons, former Seybold editor, updated and expanded the content to reflect significant industry advances over the decade. Recently, the authors transferred ownership to the Printing Guild Education and Scholarship Foundation (PGSF) to ensure its continued development and availability as a nonprofit educational resource. 

We honor Harvey Levenson for his lifelong dedication to print education and foundational contributions. Special recognition is extended to John Parsons for his vital role in modernizing and revising this indispensable resource for today’s learners.